Founder, TRK Group


Trond Riiber Knudsen is Founder and CEO of TRK Group AS, an Oslo-based investment and advisory firm focused on active ownership and advisory within disruptive technologies, digital service transformation and new African growth markets. Prior to this, Trond Riiber Knudsen was a Senior Partner and member of the Leadership group in McKinsey & Company, with responsibility for McKinsey’s Marketing & Sales practice. In addition, Trond has led the development of McKinsey’s training and leadership programs, and led McKinsey’s committee for evaluation of external partner candidates.

Trond has a passionate commitment for helping people from different backgrounds, to reach their full potential. Based on this, Trond has for a number of years advised Kronprinsparets fond, focusing on mastery and methods to avoid social exclusion among young individuals.

Recently, he has led a committee in McKinsey to develop more diverse consultant profiles – including promoting consultants with expert profiles and different cultural backgrounds as well as overseeing programs to accelerate the development of more women in leadership positions in McKinsey. Together with McKinsey and Telenor, he has created WLP, Women Leadership Program to support and promote future women leaders in Norway among female university and college students.